DataScouting –Machine Learning, AI, Information Retrieval & Automated Content Annotation

When I first saw DataScouting showing up in my LinkedIn feed I was intrigued. I followed the company, started following their CMO in social media, was eventually featured in one of their blog posts too. For some time now, I’ve wanted to dig a bit deeper into the company and its offerings and recently had …

Do the Sum of the Parts Add Up to the Whole?

On Monday, March 20th Cision announced it was going to combine with Capital Acquisition Corp. III and go IPO. The full press release is here. Capitol Acquisition Corp. III has now entered into an agreement with Cision which anticipates the value of the company at $2.4B. That figure is a show stopper. It implies that …

Our Phones Catch on Fire? Shh… don’t tell anyone

This post was written and posted as part of my new role with PRgloo. I'm posting here for anyone who may not be familiar with PRgloo and is missing out on the easiest public relations software out there today.   Successful communicators know having a Crisis Communication plan is essential. Their plan is reviewed regularly; …

Public Relations Industry Analysis – Q2 & Q3 2015

In the analysis of the first quarter of 2015 of the Public Relations Industry we saw: Cision acquiring Viral Heat Twitter and IBM announcing cloud data services surfacing Twitter insights New vendors entering the US Market – Talkwalker and MediaMiser A hot new vendor in the UK - PRgloo What’s News in Q2 & Q3? …

How To Choose The RIGHT Public Relations Vendor

Which Public Relations vendor has the best software/services? This question comes up in some form or another with every client and potential client. When it comes to renewing contracts this question comes along as well, but the "pain of change" tends to keep many customers with their current provider even though there may be a …

Traackr – An Introduction

True or False: Influencers came into being as a by-product of social media. False because we have had influencers in our lives since day one, that's Mom and Dad. Influencers in the context of today's communications framework have been around since philosophers were holding court. That evolved into authors which evolved into journalists. Traditional media's …

Is there an upside when Google News discontinues service?

UPDATE December 15th: Several media outlets including Business Insider and TechCrunch  are reporting "The Spanish Newspaper Publishers’ Association (AEDE) issued a statement last night (December 14th) saying that Google News was “not just the closure of another service given its dominant market position”, recognising that Google’s decision: “will undoubtedly have a negative impact on citizens …

Moreover – Moving Media Measurement Forward

As of today, Monday October 20th LexisNexis has acquired Moreover Technologies. From the press release which can be found here: "In the near term, new and existing Newsdesk customers will be able to subscribe to LexisNexis licensed content, which can be accessed via Newsdesk. In 2015, additional content from LexisNexis will be directly integrated into …

CARMA/Salience Insight – Moving Media Measurement Forward

First A Little Background Salience Insight is the combination of the former UK-based Report International and US-based KDPaine & Partners which was acquired in 2012 and the original Salience based in the Middle East. Salience has over 150 consultants and analysts operating in the Middle East/North Africa, Europe and North America and is a subsidiary …